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Virtual Business – Fashion brings the fashion world to life for students. Teenagers have long been the drivers of the fashion industry – spending billions of dollars a year on fashion and accessories. The online simulation harnesses the passion that students have for fashion to teach them the real-world business decisions that make or break popular fashion trends. This sim is ideal for teaching marketing, fashion marketing, entrepreneurship, and business.

Attract students to your marketing, business, or fashion course with the all new Virtual Business – Fashion simulation. This highly visual simulation was created in partnership with the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles. It is the first fashion business simulation created specifically for educators. From trend research to clothing design to merchandising, this breakthrough visual simulation will give your students a complete introduction to business, marketing, and the exciting world of fashion. Standards-based lessons with automatic assessment and tracking make both teaching and learning a breeze.

Radhika ParsanaFIDM Graduate & Designer

From the Professionals

“Virtual Business Fashion simulates the industry very closely and provides detailed understanding of fashion, business and marketing skills. I would highly recommend that high school educators use Virtual Business Fashion” Read More

Lessons Include

  • Trend Research
  • Design
  • Buying
  • Pricing & Markdowns
  • Retail Location
  • Window Display & Merchandising
  • Staffing & Selling Strategies
  • Social Media Promotion
  • Fashion Financials
  • Turnaround
  • Fashion Mogul

Sample Lesson/System Test

Student Testimonials

Irondequoit High School

Cayden compares her experiences at a professional sport event to what she learned through the Knowledge Matters Virtual Simulations. She enjoyed seeing how what she learned applied in the real world. Cayden also explains how she is motivated to take her career in a certain direction thanks to the simulations.

Hoover High School

Marley describes how she was able to apply what she learned through the Knowledge Matters simulations to her retail experience working at Forever 21. The Simulations excite her about learning business through fashion and retail since that is something she is passionate about.

Hoover High School

Nick from Hoover High School uses the real life skills he learns through the Knowledge Matters simulations in his job at a restaurant and shares how they can prepare him for a future in business.

Hillsboro Deering High School

Mason shares how the Knowledge Matters Simulations helped him realize what career path he could take and how he can incorporate his love for sports in his future.