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Virtual Business – Hotel, our most realistic simulation yet, empowers students to take over the management of a full service hotel. Developed with the support of the J. Willard and Alice S. Marriott Foundation, the online simulation draws on industry experts to model the inner workings of a hotel. Students learn the hourly and daily business decisions that go into running a high-end, successful hotel. This sim is ideal for teaching hospitality, marketing, management, finance, and introduction to business. 

Virtual Business – Hotel Replaces 100 Hours for Certification
The American Hotel and Lodging Educational Institute has partnered with Knowledge Matters to provide industry-recognized certification. High school students can complete the Virtual Business – Hotel simulation to satisfy the 100-hour internship component of the Certification in Hospitality Tourism and Management.

Within the sim, ten lessons are structured as the ultimate job rotation. Students gain experience in all the key roles in hospitality management. As students manage their hotel, guests post updates on simulated social media about their stays and then rate the hotel on a simulated travel website. Algebra and other math concepts are reinforced as students plan the capacity to keep their guests happy.

Lesly McBrideTeacher, Colonial Heights High School

Real teachers, real students, real classrooms

“They can look at their hotel’s daily profits and see what’s suffering – whether it’s not enough room rentals, or if their customers are complaining because there aren’t enough wait staff, or if the house-keeping staff is not doing its job.” Read more. Read More

Lessons Include

  • Pricing & Revenue Management
  • Group Sales
  • Marketing & Public Relations
  • Customer Service: Front Desk
  • Customer Service: Social Media Feedback
  • Operations: Restaurant & Culinary
  • Operations: Banquets & Meetings
  • Operations: Housekeeping
  • Financial Reports
  • Monitoring Competitors
  • Hotel Mogul
  • Extra Credit: Mega Hotel Mogul

Sample Lesson/System Test

Student Testimonials

Irondequoit High School

Cayden compares her experiences at a professional sport event to what she learned through the Knowledge Matters Virtual Simulations. She enjoyed seeing how what she learned applied in the real world. Cayden also explains how she is motivated to take her career in a certain direction thanks to the simulations.

Hoover High School

Marley describes how she was able to apply what she learned through the Knowledge Matters simulations to her retail experience working at Forever 21. The Simulations excite her about learning business through fashion and retail since that is something she is passionate about.

Hoover High School

Nick from Hoover High School uses the real life skills he learns through the Knowledge Matters simulations in his job at a restaurant and shares how they can prepare him for a future in business.

Hillsboro Deering High School

Mason shares how the Knowledge Matters Simulations helped him realize what career path he could take and how he can incorporate his love for sports in his future.